CLIENT : Team Knowhow
PROBLEM : Dixons Carphone briefed me to create a bespoke animation for their brand, Team Knowhow. Using the amazing characters created by Animade. The animation would be for the product pages on the Currys PC World website. It needed to inform the customer of the benefits of signing up to the Team Knowhow Repair & Support Plan. Dixons Carphone wanted the animation to be snappy and informative.
PROBLEM : Dixons Carphone briefed me to create a bespoke animation for their brand, Team Knowhow. Using the amazing characters created by Animade. The animation would be for the product pages on the Currys PC World website. It needed to inform the customer of the benefits of signing up to the Team Knowhow Repair & Support Plan. Dixons Carphone wanted the animation to be snappy and informative.
SOLUTION : I put together a storyboard of the 5 key benefits the brand wanted to communicate through the animation, envisioning how the final animation would both look and feel. Once signed off, I started to animate. I took special care to make sure there were a few close-ups of the character’s actions, to really help push the informative aspect of the animation. All animated elements throughout were dynamic and smooth, with a quick pace to help keep the viewers attention.
ROLE : Animator / Illustrator
ROLE : Animator / Illustrator